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    Polar are responsible for some of the most inventive skatewear & hardware around, with graphics and designs originating from skateboarders and artists themselves. Polar started in 2011 and since then has been operated from Malmö, Sweden. Polar have constantly delivered amazing skate videos such as ‘I Like It Here Inside My Mind, Don’t Wake Me This Time’ which accompanies every clothing drop This SS19 season Polar Skate Co has released a range of decks for it’s pro riders like Aaron Herrington, Dane Brady, Hjalte Halberg, Nick Boserio, Oskar... Read More

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The Hunderds x Mister Cartoon: A collaboration with one of LA’s greatest tattoo artists.

The Hundreds has collaborated with one of LA’s greatest tattoo artists who has done the album artwork for Cypress Hill, Eminem and many more. Mister Cartoon aka Mark Machado grew up in Los Angeles and since the age of 12 has been doing art on t-shirts, lowriders & any sort of blank canvas he can find. Born and raised in Los Angeles Mister Cartoon started out as a graffiti artist and an airbrush artist in the 80’s and his work was soon recognised throughout the LA Hip-Hop,Sports and Streetwear culture... Read More

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The Air Max 95: It’s Birth and Revolution

The Air Max 95 is one of the most famous Nike models in history and has been released in a variety of colourways. Today we are having a look at the 95’s roots and why it became so popular. The visual design of the Air Max 95 was created by Sergio Lozano, he based the design on the human anatomy. The spine of the shoe resembling the human spine and the materials intended to represent skin, ribs and tendons. The Air Max 95 was the first pair in the line to... Read More


Palace Autumn 16 Lookbook

PALACE is everywhere, its becoming bigger and bolder with garish patterns and prints,which we are all ready to get our hands on. PALACE have built a collection that will be perfect for pairing with any of your newest and freshest trainer releases to come out later this year. Combining statement colours with signiture features theres no doubt this collection is already high in demand,and will have a huge impact when it drops early September. September 3rd see’s the first drop of the PALACE AUTUMN 16 drop at the London store,Brewer... Read More

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Fashion & Music

Palace x Reebok There is a lot going on right now on the sneaker scene but the biggest thing right now is probably the announcement of the next Palace skateboards and Reebok collaboration, this is the second time that both the brands have worked together yet this time they have opted to use a model that they didn’t use before, the Club C, with a white, navy and a black colour way, the other model they are using is one they have had great success with previously, the CL leather... Read More